BNPL: As Told By Credit UnionS
Curating a Seamless Experience
How do you embed BNPL seamlessly into your digital banking experience and drive engagement with two brands? Join Shannon Johnson, AVP of Digital Engagement at West Community Credit Union on her #InsightsInno2024 session on Curating a Seamless Experience with BNPL.
CASE STUDY
Members prefer credit union BNPL.
PYMNTS research found that 70% of consumers surveyed report preferring receiving BNPL from their financial institutions rather than from third-party fintech providers. ACU of Texas discovered that this was true. Within three months of launching, ACU of Texas' BNPL saw its members use its BNPL more than they used all 3rd-party BNPL providers combined.
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