Financial Plus Credit Union Launches Buy Now, Pay Later to Elevate Membership Experience

Financial Plus Credit Union has added Buy Now, Pay Later to its suite of digital banking services, reinforcing their position as a leader in offering innovative financial tools.

Financial Plus has selected equipifi to power its split payment solution to members in Michigan. With this launch, Financial Plus will extend personalized Buy Now, Pay Later offers to members on eligible debit card transactions. Members will be able to view and accept pre-qualified offers in Financial Plus’ digital banking experience.

“Financial Plus Credit Union is committed to helping our members reach their highest potential,” said Brad Bergmooser, President and CEO of Financial Plus Credit Union. “By launching Buy Now, Pay Later with equipifi we’re empowering our members to utilize a personalized budgeting tool in their digital banking app, providing them with greater financial flexibility.”

“Buy Now, Pay Later is a financial service that consumers want and are increasingly expecting from their primary financial institutions,” said Bryce Deeney, CEO and co-founder of equipifi. “By launching this service, Financial Plus Credit Union is committing to meet their members wherever they need in the purchasing journey.”

Financial Plus joins many credit unions that have launched a pre-purchase Buy Now, Pay Later solution to their members in the US. Buy Now, Pay Later is projected to grow at a compounded annual rate of 25.5 percent between 2022-2026.

About Financial Plus Credit Union: Since 1952, Financial Plus has been putting today’s needs and tomorrow’s dreams all within reach. Owned by over 82,000 members with more than $1.3 billion in assets, the credit union provides a full range of modern, easily accessible banking products and services to all throughout the state of Michigan. For more information, visit myfpcu.com or call (800) 748-0451.

About equipifi: equipifi is the leading Buy Now, Pay Later (BNPL) platform for financial institutions in the United States. This is a white label solution designed to align with consumer purchase habits, payment preferences, and financial goals. The equipifi platform seamlessly integrates with leading banking cores and digital banking platforms to deepen cardholder engagement, grow market share, increase revenue, and provide a single place to view, accept, and manage BNPL plans on their existing banking app. For more information, please visit http://www.equipifi.com/.