Jul. 23, 2024 | MountainCrest Credit Union Launches BNPL, First in Washington

MountainCrest Credit Union (MountainCrest CU), a credit union with over $141 million in assets and serving members in Washington state, announced that it has added Buy Now, Pay Later (BNPL) to its suite of online banking products. 

MountainCrest CU has selected equipifi, a BNPL platform designed for financial institutions, to power its solution. With this launch, MountainCrest CU will extend personalized BNPL offers for members to split payments on eligible debit card transactions. MountainCrest CU members will be able to view and accept pre-qualified BNPL offers in their digital banking experience. 

“We’re dedicated to providing our members with tools personalized to their unique financial journeys,” said Susan Webster, President and CEO at MountainCrest Credit Union. “equipifi’s BNPL platform helps us support our members’ with the flexibility they need to bridge their financial and personal lives.” 

“Buy Now, Pay Later impacts member engagement through their individual purchases, allowing financial institutions to meet members’ needs in a constant and personal way,” said Bryce Deeney, CEO and co-founder of equipifi. “By launching BNPL, MountainCrest CU is leveraging its digital banking experience as a member service tool at an effectiveness and scale that previously has not been seen.”  

MountainCrest CU joins many credit unions that are first to launch a BNPL solution in their home state, including New York, California, Texas, and Michigan. BNPL is projected to grow at a compounded annual rate of 25.5 percent between 2022-2026.  

About equipifi   
equipifi is the leading Buy Now, Pay Later (BNPL) platform for debit card issuers in the United States. This is a white label solution designed to align with consumer purchase habits, payment preferences, and financial goals. The equipifi platform seamlessly integrates with leading banking cores and digital banking platforms to deepen customer engagement, grow market share, increase revenue, and provide a single place to view, accept, and manage BNPL plans on their existing banking app. For more information, please visit http://www.equipifi.com/.